Showing posts with label art direction. Show all posts
Showing posts with label art direction. Show all posts

Monday, 4 February 2019

Miles Ahead

Here's an interesting project by NC Graphics student Pavils Vorobjuvos, for his digital project, combining web design, storytelling and art direction.  The brief was to select a title from the Bloomsbury 33 & 1/3 book series about seminal or famous albums, and to design a one page website telling the story of the title.

Pavils chose 'Bitches Brew', the ground-breaking jazz-rock fusion by Miles Davis, released in March 1970.

Pavils' process involved researching the artist, era, music and context for the title, and then thumbnail sketching out the narrative order of the content.  The visuals were then developed as a wireframe and visual mockup using Illustrator and Photoshop.  Pavils also used InVision to assemble an assets board and set up a prototype scrolling page.

The concept cleverly captures the expansive experimental feel of the music and celebrates the awesome typography associated with the album's famous cover art, by painter Mati Klarwein.

The typography on the cover is set in Novel Gothic, a font designed by ATF in the 1920's, for which no faithful digitisation currently exists. Pavils did some tweaking on a freely available substitute and the final results look pretty authentic.















Wednesday, 20 June 2018

Four Commendations

YCN have announced the commendations for their annual student awards, with our HND Graphics course picking up no less than four of them. This is the most commendations we've had in a single year (the course chalked up three commendations in both 2011 and 2015). This year Iain Waugh, Kit Lawson and Kryz Wajand produced winning entries for Dogs Trust, Art Fund and British Gymnastics.

YCN had a late announcement for the Action on Hearing Loss brief, with Natasha Ryan achieving a commendation for her submission.  Our sister course HND Interactive Design also secured a commendation for this brief for Sophie McKinlay, meaning that five students for the HN Visual Communication area will be travelling to London in September to the YCN Awards.

Samples from the Commendations -

Iain Waugh - Dogs Trust




Natasha Ryan - Dogs Trust








Krys Wajand - British Gymnastics






Kit Lawson - Art Fund



More : Full list of 2018 Commendations